Grapeshot’s Live Audience™ product offers precise campaign targeting and premium value to your brand.
Reach engaged audiences when they are most receptive to your campaign messages. Grapeshot’s Live Audience™ targets live users while consuming relevant page content and allows you to define your audience with custom sets of words and phrases which you can control.
Reduce wasted impressions, and enable your campaign spend to maximize efficiency. Reach and scale achieved through vertical-specific words and phrases.
LIVE AUDIENCE™ FOR COMPETITOR CONQUESTING
Conquest competitive brand advocates by building custom Live Audience™ segments that find content read by your competition’s customers. Steal their attention away by targeting relevant words and phrases read when researching products before purchase, their sponsorships, or celebrity endorsements.
LIVE AUDIENCE™ FOR EVENTS & CELEBRITIES
Target audiences reading event and celebrity content. Build segments with words and phrases which reflect specific campaign briefs in line with events like the Super Bowl, Olympics, elections, the Oscars, and more. Amplify and extend your event sponsorships and endorsements. Demonstrate as the challenger brand. Ambush competitor campaigns.