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, Sep 21, 15

About grapeshot

The Keywords app is easy to use and has plenty of tools to make your campaign succeed. Every keyword in a segment is given a relative weight utilizing Grapeshot’s probabilistic algorithm. However, we recognize that some keywords may need to have their word weighting boosted based on the campaign goals. See how you can increase the value of certain keywords by utilizing Grapeshot’s boost tool.

Check out our other videos:
Custom blacklisting
Stemming
Example matches

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